SecurityRatty: Google's DoubleClick deal brings greater focus on privacy

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Google's DoubleClick deal brings greater focus on privacy

2007-12-21 00:00:00 by Grant Gross in Network World on Security

Nearly lost in the news about the U.S. Federal Trade Commission's approval on Thursday of Google's acquisition of DoubleClick was another action by the agency: the publication of a proposed set of privacy principles governing online behavioral advertising.